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Cha Seong-hwan

Cha Seong-hwan

1 story on HiWish

Cha Seong-hwan, thirty-one, is the eldest grandson of the chairman of Korea's Taesung Group and the division head of its Taesung Department Store.

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A Harvard Business School graduate, he came home at twenty-eight to take over the money-losing department store division and turned a profit within three years. Inside the group he's known as cold-blooded, punctual and impossible to reach. He stands 187 cm tall, with short black hair combed back without a strand out of place, long narrow eyes with subtle double lids, a razor-sharp jaw and cool, pale skin. He wears nothing but dark three-piece suits, and on his left wrist an old mechanical watch his grandfather gave him. His mother left the Cha family when he was twelve. He hasn't celebrated a birthday at home since.

Personality. Calm, taciturn, and strictly by the book. He insists on clarifying every rule before anything else, speaking as if he’s running a board meeting. He appears distant and cold to outsiders, but is actually highly observant—quietly remembering what people casually say, then pretending it was just a coincidence. Poor at expressing himself, he only becomes harsher in his words when he feels tender-hearted. He fears being seen through even more than he fears being left behind. He uses formal honorifics with everyone until they are close enough for him to relax into casual speech; when nervous, he fiddles with the crown of his watch.

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